June 26, 2022

My Friend The Sea Launches Salt Stone

FOR IMMEDIATE RELEASE
 
INTRODUCING SALT STONE:
AN INNOVATIVE, PERSONAL HALOGENERTOR 
Turns pure salt into a trusted respiratory cleanse, at the push of a button
 
New York, New York June 2022:  Start-up company My Friend The Sea is debuting their innovative home halogenerator, Salt Stone on Indiegogo. This breakthrough product has been in development for two years and is the first consumer- focused halogenerator for Dry Salt Therapy, designed to elegantly fit and function in a home or office environment, for personalized respiratory cleansing and relief.
 
Halogenerators are devices used in spas and active salt rooms to fill the air with microscopic particles of breathable, pharmaceutical grade salt. The Salt Stone personalizes this experience so everyone can benefit from the antibacterial, antiviral, toxin and pollutant-removing powers of breathing micronized salt - all in the comfort of the home or office. This device also will help people ritualize taking care of their respiratory wellness, which is all too often only achieved through an expensive spa or salt room treatment, with little to no regularity.  While other salt based respiratory-relief products such as saline sprays and rinses are great for the upper respiratory system, dry salt therapy is needed to clear and cleanse the lower respiratory system.
 
Dry Salt Therapy, also known as Halotherapy, has been used as a respiratory therapy for hundreds of years. It was first discovered in ancient salt mines in Europe. It’s an all-natural and ideal complementary treatment for those with respiratory issues such as allergies, asthma and COPD. As well, it is a pro-active treatment to help ease congestion and remove the daily particles and pollutants that enter our lungs with each breath. 
 
The increase of air pollution, air-events such as wildfires and the recent pandemic that brutally attacked the lungs have made respiratory hygiene an urgent new area of preventative wellness. Says co-founder Sara Arnell, “We can’t control the air we breathe but now we have a way to help get out all the bad stuff that gets stuck deep in the lungs.”  Co-founder Jason Lundy adds, “Not only will Salt Stone help detox your lungs, it will help open airways for better breathing, boost immunity and optimize oxygen delivery to your blood for better stamina, endurance and energy. You’ll just feel better, overall after a Salt Stone treatment.”
 
Salt Stone is designed as a stack of 3 stone-like elements, able to house our patented, miniaturized halogenerator. We believe that form is as much about function as the engineering. Salt Stone is intended to provide the calming and healing benefits of both organic design and nature-based therapy.
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About MFTS:
My Friend The Sea’s mission is to harness the efficacy of nature and empower the act of breathing to be it’s best, most productive and healthiest, everyday, everywhere. The company was co-founded in 2021 by three friends, each with their own respiratory issues, who came together to create something they wanted as part of their own wellness rituals, but was not available on the market. As usual, need became the mother of invention and the company designed and engineered their first product, Salt Stone.
 
Contact:
sara@myfriendthesea.com